How do you create a customer-centric strategy overnight?

We all understand that it is impossible to create a customer-centric culture overnight. It requires a lot of effort, and customer-centricity needs to be a part of the organizational culture to achieve overnight success.

We have reached a stage where customers prioritize experience over products and pricing. Customers aren’t averse to jumping ship to a competitor when the experience does not match their expectations.

We don’t need to overemphasize the financial incentives of being a customer-centric organization. It takes significantly less to retain and grow your existing customers than it does to acquire them.

We want to discuss how organizations can bring in customer-centricity as a part of their DNA.

Listen to our panelists discuss specifically:

• How do you anticipate customer expectations?
• How do you personalize your offerings to your customers?
• How do you collect customer feedback?
• How do you share and discuss customer insights within functions?
• Is customer-centricity a part of your organizational culture? How do you get that right?
• What should your customer support look like for being proactive?

Meet The Panelist

Chief Executive Officer at Unlimit - A Reliance Group Company

Pradeep Sreedharan

• Pradeep is a business leader with experience in sales, strategy, service delivery, and operations management. Pradeep truly believes in the coming together of technology and customer needs.
• He currently functions as the CEO of Unlimit – a Reliance group company. He has had stints with Verkko, Ooredoo, and Indosat Ooredoo.

Co-Founder & Head of Technology at Zuci Systems

Anil Kumar Sannareddy

• Anil is the co-founder and head of technology at Zuci Systems. He understands the software development lifecycle from ideation to execution and ensures customer delight at Zuci systems.
• His forte is in the B2B space, and we look forward to hearing his perspectives on customer-centricity.

Executive Vice President at ClearTouch

Uthaman Bakthikrishnan

• I believe in the power of creation - it gives me a real high to grow something from scratch and make it sustainable. Identifying market opportunities, market gaps, and identifying the right talent for execution are some of my key strengths.