Why are you still working with us? Have you ever asked your customers this question?

Asking customers, “Why are you still working with us?” is a powerful and often overlooked question. It shifts the focus from transactional feedback to loyalty and uncovers what truly resonates with your customers.

Understanding the answer to this question can help you strengthen your relationships with your customers, improve offerings, and create a competitive edge.

In the fast-paced world of business, customer loyalty is no longer guaranteed. Research shows that 65% of customers leave a brand due to poor experiences, even when they are satisfied with the product or service. However, a staggering 80% of customers say they are more likely to stay loyal to companies that truly understand them.

We want to explore how seeking feedback that allows you to understand the true intentions of your customers helps in building loyalty.

In this panel, we want to discuss specifically:

  • What are some innovative ways that organizations use today to understand the reasons behind customer loyalty? Can you give an example from your organization?
  • How can you balance quantitative metrics with qualitative insights to understand loyalty?
  • Once you know why customers stay, how do you ensure those insights lead to meaningful changes?
  • What challenges have you encountered in turning customer feedback into actionable insights? Can you give some examples?
  • Have you used any other ways to understand loyalty apart from surveys?
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    Registration Form

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    Date

    Mar 05 2025

    Time

    5:00 pm - 6:00 pm

    Location

    The Bharat Connect
    Chennai
    Uthaman Bakthikrishnan

    Organizer

    Uthaman Bakthikrishnan
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