Think of the time you were stuck on hold, listening to repetitive music for 20 minutes, wondering if your call would ever be answered. You remember the frustration and uncertainty.
Have you ever had a barista remember your name and order? Or a support agent solve your issue in one go, then follow up the next day to check if things are fine?
Have you ever been on the receiving end of listening to robotic scripts, having to repeat the same issue to multiple agents, endless transfers, and unclear communication?
Do these statements resonate with you?
Being a customer gives you something that no tool or dashboard can offer. It is empathy backed by real-life experience.
It would make you ask, “What would I expect if I were in their shoes?”
We want to discuss how our real-life experiences influence the customer experience we provide.
In this panel, we want to discuss specifically:
What’s the most unforgettable customer experience you’ve had? Did that experience influence how you think about customer service today?
Why do brands forget that their employees are customers, too? How can CX leaders bring the ‘customer mindset’ into internal training, process design, and culture?
What happens after things go wrong? How can businesses turn frustrating experiences into loyalty moments?
Is empathy teachable, or does it come naturally? Should empathy be a hiring filter or a skill that’s trained?
What small changes can brands make today to show they’ve been there as customers? Can you give some examples that you use?