How do you create a customer-centric strategy overnight?

We all understand that it is impossible to create a customer-centric culture overnight. It requires a lot of effort, and customer-centricity needs to be a part of the organizational culture to achieve overnight success.

We have reached a stage where customers prioritize experience over products and pricing. Customers aren’t averse to jumping ship to a competitor when the experience does not match their expectations.

We don’t need to overemphasize the financial incentives of being a customer-centric organization. It takes significantly less to retain and grow your existing customers than it does to acquire them.

We want to discuss how organizations can bring in customer-centricity as a part of their DNA.

Listen to our panelists discuss specifically:

• How do you anticipate customer expectations?
• How do you personalize your offerings to your customers?
• How do you collect customer feedback?
• How do you share and discuss customer insights within functions?
• Is customer-centricity a part of your organizational culture? How do you get that right?
• What should your customer support look like for being proactive?

Meet The Panelist

Chief Executive Officer at Unlimit - A Reliance Group Company

Pradeep Sreedharan

Pradeep is a business leader with experience in sales, strategy, service delivery, and operations management. Pradeep truly believes in the coming together of technology and customer needs.

He currently functions as the CEO of Unlimit – a Reliance group company. He has had stints with Verkko, Ooredoo, and Indosat Ooredoo.

Co-Founder & Head of Technology at Zuci Systems

Anil Kumar Sannareddy

Anil is the co-founder and head of technology at Zuci Systems. He understands the software development lifecycle from ideation to execution and ensures customer delight at Zuci systems.

His forte is in the B2B space, and we look forward to hearing his perspectives on customer-centricity.

Executive Vice President at ClearTouch

Uthaman Bakthikrishnan

I believe in the power of creation - it gives me a real high to grow something from scratch and make it sustainable. Identifying market opportunities, market gaps, and identifying the right talent for execution are some of my key strengths.